Built by an agency that needed it to exist

MyView started as an internal tool at Be My Social, a marketing agency in Doncaster. Our clients kept asking the same question: "what are people saying about us?" The honest answer was that nobody fully knew. Commercial listening tools cost more per month than some of our clients spend on marketing, and most of them are built for global brands, not a broadband provider in Yorkshire or a bridal shop in the Cotswolds.

So we built our own. It watches the places UK customers actually talk: Google reviews, Reddit, local press, forums, Bluesky and more. It reads every mention with AI tuned for how British people actually write, where "well that's brilliant, isn't it" usually means the opposite. And it tells the right person when something needs a reply.

What we believe

Reputation is operational, not decorative. A missed complaint costs a customer. A missed pattern of complaints costs a business. Monitoring is not a vanity dashboard, it is an early warning system.

Data collection should be clean. We use official APIs and public feeds only. No scraping against platform terms, no personal profiling, 12-month retention, UK hosting. If a tactic would embarrass you in front of a regulator, we do not use it.

Reports should be readable. If your monthly report needs a training course to understand, it is a bad report. Ours say what happened, what it means, and what we did about it.

Who is behind it

Be My Social is the trading name of Humana Limited, a UK marketing agency working with clients from national telecoms brands to local trades. MyView is the tool our own team uses every day for client work, which means every feature exists because a real account manager needed it, not because a roadmap said so.

Want to see it on your own brand? Book a demo and we will have your mentions flowing the same week.